Be Our Guest (10th Anniversary Updated Edition): Perfecting the Art of Customer Service (Disney Institute Book)

Great book for those who run a business and want to improve their customer services/ customer experience. This book gives you an insight of what creating a magical moment for your guest Means for Disney. You feel inspired to apply some of the principle you will learn in your own business

Absolutely love this book. What an amazing insight into the world of Disney & from a work perspective very inspiring x

Enjoyable read.

I have always liked this. The simplicity of approach appeals and I know from experience that it works. Of course, in UK terms, how service and servility are confused can get in the way of stellar service if leaders fail to take it into account.

A really well written, informative book. Really great insight for me to reference while I was writing a disseration on Marketing strategy. The whole culture it describes makes you want to work for Disney - that's for sure! :)

Birthday present. Arrived very quickly

This book is an essential read for anyone interested in getting to grips with how Disney consistently deliver top quality service. The methods are easily transferrable into any organisation - you don't have to be running a theme park to get something out of this. Probably the most useful business book I have ever read.

Good book worth the read

Explica super bien la filosofia y la metodologia de la "magia" de disney. Un buen libro para leer para quien tiene un negocio!

Wirklich ein sehr interessantes Buch über die Ideen, die hinter der Welt von Disney steckt. Wundervoll, wie der Servicegedanke aufgebaut ist. Da bekommt man direkt Lust auch einmal bei Disney zu arbeiten, um hinter die Kulissen blicken zu können und ein paar Schulungen miterleben zu dürfen.

I've never had any business training in school, but this book is catching me up fast on the essentials of customer service. Here in Japan it feels like they live this book on auto pilot without Disney's help, but in America and around the world Disney is one of the few companies where the service standard is consistently on the level of this book. Great buy! I was able to apply new ideas for my personal work within reading the first 20 pages.

Éste libro es un auténtico indispensable para los fans de los parques Disney porque te explica todo el proceso de creación del negocio y trato con el cliente, demostrando por qué es algo tan característico de la marca Disney. Está muy bien documentado, con ejemplos y muchas citas de personas importantes de la Compañía. Muy importante también para quien se esté formando en el ámbito empresarial o el marketing. Un 10!!

Excellent insights for customer experience. I recommend that people from logistic and commercial areas must have read it.