🎯 Bulls-Eye Every Time: Prime Like a Pro, Finish Like a Boss
Zinsser Bulls Eye 1-2-3 is a premium water-based primer and sealer designed for both interior and exterior use. It bonds effortlessly to glossy surfaces without sanding, blocks tough stains and odors, and inhibits rust on metal. With a quick 1-hour dry time and performance down to 35°F, it delivers a flat, bright white finish that ensures superior coverage and durability across drywall, wood, concrete, masonry, and metal.














| ASIN | B000H5VKBQ |
| Batteries Included? | No |
| Batteries Required? | No |
| Best Sellers Rank | #2,192 in Tools & Home Improvement ( See Top 100 in Tools & Home Improvement ) #1 in Primer Paint |
| Brand | Zinsser |
| Color | White |
| Color Code | White |
| Coverage | 100 sq ft |
| Customer Reviews | 4.6 4.6 out of 5 stars (5,518) |
| Date First Available | September 10, 2006 |
| Finish | Flat |
| Finish Type | Flat |
| Full Cure Time | 1 Hours |
| Global Trade Identification Number | 00047719020042 |
| Included Components | Surface Primer |
| Is Discontinued By Manufacturer | No |
| Is Waterproof | True |
| Item Form | Liquid |
| Item Package Quantity | 1 |
| Item Volume | 1 Quarts |
| Item Weight | 2.15 pounds |
| Item model number | 2004 |
| Manufacturer | Rust-Oleum |
| Material | Plastic |
| Model Name | Zinsser Bulls Eye 1-2-3 |
| Package Information | Can |
| Paint Type | Water Based |
| Part Number | 2004 |
| Pattern | Brush |
| Product Dimensions | 4.25 x 4.25 x 5 inches |
| Size | 1 Quarts (Pack of 1) |
| Special Feature | Stain Resistant |
| Special Features | Stain Resistant |
| Specific Uses For Product | Interior/Exterior |
| Style | Sealer |
| Surface Recommendation | Drywall, Concrete, Wood, Masonry, Metal |
| UPC | 047719020042 |
| Unit Count | 1.0 Count |
| Warranty Description | Warranty |
| Water Resistance Level | Water Repellent |
S**N
Works great
This primer is awesome! My radiators in my home were a faded Pepto bismol pink....I tried to paint them with white interior paint, but the pink bled through and looked awful. I ordered this and it covered the pink! Now I can finish them with the white . It didn't smell bad either, I was worried about that because I have emphysema. It dried quickly, as well. I definitely recommend it, well worth the price!
R**E
⭐️⭐️⭐️⭐️⭐️ Good Quality and Great Value!!
This primer worked well for a burgundy red wall i had. It didnt have an overwhelming smell, it dried quickly, and it didnt get a skin from being exposed after a long period of time. It didnt seem to go on very even, but thats what i expected from a primer. I got 2 coats in, and still have some left over, so its a great value for the quality and price.
B**.
Easy, smooth, and good price
Amazing product! Best price is on Amazon and have bought multiple times, goes on smooth and works amazing
S**Z
Quality product. Subpar coverage.
Expensive, but good product. I didn't get anywhere near the coverage I hoped, which was below what the can said I should get.
J**J
One of best primers available
I work in construction, this is one of the most reliable primers you can buy! Definitely recommend if you need a consistent finish, are trying to cover stains, or want a quick drying product. Pro tip: for a perfect finish, lightly sand the primer with a high grit prior to painting. Goal is just to knock down any ridges or roller texture
M**A
Primer That Understood the Assignment
This stuff works. Covered everything evenly and made painting way easier. No weird smells, no issues, just did exactly what primer is supposed to do. Would absolutely buy again for future projects.
J**A
Great primer — a little goes a long way!
This primer works really well and is easy to apply. A little goes a long way! I was a little hesitant at first because the first coat looked super streaky, but once I applied paint over it, it turned out perfect. Definitely a great base for a smooth finish.
D**R
Superior
Love this primer. I used it on my deck posts before repainting. I’m super close to water and I’m aware of moisture damage to wood. The consistency is perfect. I didn’t use right away and I only shook the can before I opened and there was no need to stir. I was also surprised to see I didn’t need a second coat. Easy to clean.
よ**ん
This product seems to have the ability to escape from captivity never to be seen again. Other Zinsser paints the same. Maybe they are colonizing some far flung Pacific Atoll ?
M**R
Good product, easy to apply
R**A
As described
S**@
Lo utice para un proyecto bajo la escalera, quedó espectacular y ayudó mucho a qué rindiera el esmalte posterior. Seca muy rápido y el olor es mínimo.
S**A
Lo compré por un problema de moho que tuve y, después de limpieza, parece que sí está ayudando
Trustpilot
2 weeks ago
1 week ago