---
product_id: 68716220
title: "BLEACH LONDON Reincarnation Mask - Nutrient Rich, Repairs & Hydrates Dry, Damaged, Bleached or Coloured Hair, Vegan, Cruelty Free, 6.7 fl. oz."
brand: "bleach london"
price: "€ 24.52"
currency: EUR
in_stock: true
reviews_count: 8
url: https://www.desertcart.it/products/68716220-bleach-london-reincarnation-mask-nutrient-rich-repairs-and-hydrates-dry
store_origin: IT
region: Italy
---

# Deep conditioning in just 10-20 mins 100% Vegan & Cruelty-Free formula Hydrates & repairs dry, damaged hair BLEACH LONDON Reincarnation Mask - Nutrient Rich, Repairs & Hydrates Dry, Damaged, Bleached or Coloured Hair, Vegan, Cruelty Free, 6.7 fl. oz.

**Brand:** bleach london
**Price:** € 24.52
**Availability:** ✅ In Stock

## Summary

> 💫 Bring your hair back to life—because your glow deserves a comeback!

## Quick Answers

- **What is this?** BLEACH LONDON Reincarnation Mask - Nutrient Rich, Repairs & Hydrates Dry, Damaged, Bleached or Coloured Hair, Vegan, Cruelty Free, 6.7 fl. oz. by bleach london
- **How much does it cost?** € 24.52 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.it](https://www.desertcart.it/products/68716220-bleach-london-reincarnation-mask-nutrient-rich-repairs-and-hydrates-dry)

## Best For

- bleach london enthusiasts

## Why This Product

- Trusted bleach london brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Eco-Chic Beauty:** PETA-approved, cruelty-free, and vegan—because your haircare should care for the planet too.
- • **Revive Your Strands:** Nutrient-rich mask that restores elasticity and strength to bleached or colored hair.
- • **Fast-Track Hydration:** Just 10-20 minutes of warm towel treatment for salon-quality moisture and repair at home.
- • **Universal Hair Savior:** Formulated to protect and rejuvenate all hair types, from dry to chemically treated.
- • **Rooted in Authenticity:** Created by Bleach London’s visionary hairstylist, blending salon expertise with sustainable innovation.

## Overview

The Reincarnation Mask is a 6.7 fl. oz. nutrient-rich hair treatment designed to repair, hydrate, and improve elasticity in dry, damaged, bleached, or colored hair. Suitable for all hair types, it is vegan, cruelty-free, and PETA-approved. Apply after shampooing, leave on for 10-20 minutes with a warm towel for enhanced conditioning, then rinse. Developed by Bleach London, this mask combines professional salon expertise with eco-conscious values.

## Description

Full description not available

## Features

- PURPOSE: Repairs and hydrates dry, damaged, bleached or Colored hair while improving elasticity. Bring your hair back to life!
- SUITABILITY: Use to help protect and rejuvenate hair. Suitable for all hair types.
- ECO FESTO: Our entire hair range is vegan, cruelty free and PETA approved as part of their Beauty Without Bunnies programme. Our promise is to improve the sustainability of our business and put the environment at the heart of everything we do.
- HOW TO USE: Apply to shampooed hair, comb through and massage in. Wrap hair in a warm towel to enhance conditioning effect. Leave on for 10-20 minutes. Rinse well.
- OUR STORY: Hairstylist Alex Brownsell started Bleach London in her kitchen sink, bleaching and dyeing friends' hair with homemade Colors until her number one customer convinced her they needed to turn the idea into a real life thing. The result was the world’s first salon focused on Coloring rather than cutting. Ten years, three locations and a groundbreaking product launch later, Bleach London now ships our ever evolving selection of hair care and Color all over the world.

## Product Details

- **Brand:** Bleach London
- **Hair Type:** Damaged,Dry,Colored
- **Item Weight:** 8.16 ounces
- **Product Benefits:** Hydrating
- **Item Form:** Cream

## Images

![BLEACH LONDON Reincarnation Mask - Nutrient Rich, Repairs & Hydrates Dry, Damaged, Bleached or Coloured Hair, Vegan, Cruelty Free, 6.7 fl. oz. - Image 1](https://m.media-amazon.com/images/I/81cG3-9e-0L.jpg)
![BLEACH LONDON Reincarnation Mask - Nutrient Rich, Repairs & Hydrates Dry, Damaged, Bleached or Coloured Hair, Vegan, Cruelty Free, 6.7 fl. oz. - Image 2](https://m.media-amazon.com/images/I/71s+WP5-0zL.jpg)
![BLEACH LONDON Reincarnation Mask - Nutrient Rich, Repairs & Hydrates Dry, Damaged, Bleached or Coloured Hair, Vegan, Cruelty Free, 6.7 fl. oz. - Image 3](https://m.media-amazon.com/images/I/819qR4oucxL.jpg)
![BLEACH LONDON Reincarnation Mask - Nutrient Rich, Repairs & Hydrates Dry, Damaged, Bleached or Coloured Hair, Vegan, Cruelty Free, 6.7 fl. oz. - Image 4](https://m.media-amazon.com/images/I/81WmmEQaZeL.jpg)
![BLEACH LONDON Reincarnation Mask - Nutrient Rich, Repairs & Hydrates Dry, Damaged, Bleached or Coloured Hair, Vegan, Cruelty Free, 6.7 fl. oz. - Image 5](https://m.media-amazon.com/images/I/911FPa1e6KL.jpg)

## Questions & Answers

**Q: does this product contain keratin?**
A: No. This product contains proteins which help repair and strengthen the hair. 
 
- Pharmapacks, the exclusive authorized seller of Bleach London

**Q: Can I use this hair mask everytime I wash my hair, and can I sleep with this mask in?**
A: Yes, you can use this every time you wash your hair in place of conditioner. But make sure you rinse thoroughly to avoid your hair feeling weighed down.
  
We do not advise keeping this mask on overnight.

- Pharmapacks, the exclusive authorized seller of Bleach London

**Q: Can I mix Reincarnation Mask with my bleach for added protection?**
A: Don't mix the mask in with your bleaching powder or developer. We recommend using a Plex Bleach Kit instead – it's a combination of Bleach and Alex Plex, which adds protection and helps fight breakage during the bleaching process.

- Pharmapacks, the exclusive authorized seller of Bleach London

**Q: Is this safe on color treated hair?**
A: That is exactly what it is for; dry, damaged, color treated hair.   It is Vegan and is used to help repair/restore.   I hope that helps.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Hair Saver!
*by A***R on May 25, 2024*

This bleached hair mask hands down saved my hair and I am so glad I bought it before I bleached! I had very dark brown almost black hair and I decided to do an all over bleach job. Obviously, that meant I expected my hair to be pretty damaged after it was done. So i bought this product beforehand hoping it would give my hair some relief after stripping it multiple by levels. I got the color I wanted in one go but I noticed right away that while my hair wasn't breaking or falling out it was insanely dry. After washing out the toner I slathered this all over my hair and put on a foil shower cap. The directions say to use a warm towel to keep heat in for best results but I highly recommend getting a foil cap. I left it on for a total of 20 min and when I washed it out I was floored by how soft and moisturized my hair felt! It was like I hadn't just bleached it! I honestly cringe at how dry my hair felt before and if I didn't have this it would've been so much worse! I'm definitely gonna keep buying this product while I have blonde hair but honestly they give you such a big tube that I think I'll be set for awhile. Highly recommend if you plan on an all over bleach!

### ⭐⭐⭐⭐⭐ I love this!
*by M***. on March 20, 2025*

I was introduced to this item when it was packaged with some hair coloring. I have continued to use it (just the conditioner mask) ever since. It makes my hair frizz free and helps to straighten my natural curly hair. It is very soft. I do not use this with every wash. Just once a week. Very moisturizing.

### ⭐⭐⭐⭐ Hydrates, hydrates, hydrates!
*by D***K on March 2, 2025*

I love this blonde hair savior but the price has doubled in less than a year. This really hydrates beautifully and now its 'unavailable' so now instead of using it as a conditioner and rinsing out, I use a peanut m&m size dab, rub my hands together and rake my hands through my hair, using it as a leave in conditioner in case I can't ever get it again.

## Frequently Bought Together

- BLEACH LONDON Reincarnation Mask - Nutrient Rich, Repairs & Hydrates Dry, Damaged, Bleached or Coloured Hair, Vegan, Cruelty Free, 6.7 fl. oz.
- Bleach London Reincarnation Bond Restoring Shampoo Mini (75ml / 2.5oz) - Strengthening Daily Shampoo for All Hair Types, Vegan & PETA-Approved
- Bleach London Reincarnation Bond Restoring Conditioner

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*Product available on Desertcart Italy*
*Store origin: IT*
*Last updated: 2026-01-24*