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🍫 Elevate your snack game—protein bars that taste like a cheat day!
BUILT Bar Puff Protein Bars offer a deliciously soft, marshmallow-like texture with 15-17g of whey protein and collagen peptides per bar. Gluten-free and coated in real chocolate, these 12-count variety packs deliver a guilt-free, flavorful snack that supports active lifestyles and wellness goals without the chalky aftertaste typical of protein bars.















| ASIN | B0BCR4H9KJ |
| Age Range (Description) | Adult |
| Age Range Description | Adult |
| Allergen Information | Milk, Peanuts may contain |
| Best Sellers Rank | #103 in Health & Household ( See Top 100 in Health & Household ) #3 in Sports Nutrition Protein Bars |
| Brand | Built Bar |
| Brand Name | Built Bar |
| Coin Variety 1 | Coconut Puff, Cookies 'N Cream Puff, Brownie Batter Puff, Peanut Butter Cup Puff, Cookie Dough Chunk Puff, Strawberries 'N Cream Puff |
| Cuisine | Western cuisine |
| Customer Reviews | 4.5 out of 5 stars 3,229 Reviews |
| Diet Type | Gluten Free |
| Flavor | Mixed Puff Box |
| Item Dimensions | 3.94 x 3.94 x 3.94 inches |
| Item Package Weight | 0.58 Kilograms |
| Item Weight | 0.09 Pounds |
| Manufacturer | Built Bar |
| Material Features | Gluten Free, Low Sodium |
| Number of Pieces | 12 |
| Package Type Name | Box |
| Product Benefits | High Protein |
| Protein Source | Whey |
| Region of Origin | Western United States |
| Set Name | Mixed Puff Box |
| Size | 12 Count (Pack of 1) |
| Snack Food Bar Type | Protein |
| Specialty | Gluten Free,High Protein,Low Calorie |
| Total Eaches | 1 |
| Type | Protein |
| UPC | 840229303830 |
| Unit Count | 12 Count |
N**D
Finally! A protein bar that doesn't taste like chalk. 🍫
I’ve tried almost every protein bar on the market, and these are hands-down the best for one reason: they actually taste like a treat. If you’re tired of that heavy, dry, "chalky" aftertaste most bars have, you need to try these. Amazon.com Amazon.com +1 What makes them different: The Texture: These are incredibly fluffy and airy, almost like a chocolate-covered marshmallow. Most protein bars are dense and a workout for your jaw, but these are soft and easy to eat. No "Protein" Taste: They don't have that chemical or powdery lingering flavor. It feels like you’re cheating on your diet with a candy bar. The Macros: Even though they taste like dessert, they usually have around 17g of protein and only 140–160 calories. Real Chocolate: They are coated in 100% real chocolate, which makes a huge difference in the overall flavor. Clif Bar Clif Bar +9 A Quick Tip: If you live in a warm area, grab them from your porch immediately! Because they use real chocolate, they can melt if left in the heat. PILATESBODY by Kayla PILATESBODY by Kayla Verdict: These are a must-buy if you want to hit your protein goals without feeling like you're eating a "healthy" bar. I’ll definitely be keeping these stocked in my pantry.
P**R
Tasty AF
They arrived and I ate 4 of them in one sitting. I'm afraid I'll upset my stomach. They chewy centers are addictive. The taste is great, the flavors keep things interesting. They aren't unbearably sweet, a little on the sweet side, but I like them. The outer shell part is tasty too. I've never liked a protein bar before. Just fingers crossed that they digest well and the protein is well absorbed in my body.
T**C
Finally a Protein Bar I Actually Enjoy Eating
These are honestly the best protein bars I’ve tried. Usually protein bars feel like something you have to force yourself to finish, but these are completely different. They’re light, soft, and genuinely delicious, more like a treat than a typical dense or chalky protein bar. I don’t feel like I’m “fighting” to get through one just to hit my protein goal, which makes it much easier to stay consistent with healthier snacks. **What stands out:** * Light, airy texture instead of heavy or chewy * Great flavor without a strong protein aftertaste * Easy to finish and actually enjoyable * Perfect as a quick snack or post-workout option If you normally struggle with the taste or texture of protein bars, these are definitely worth trying. **Overall:** A rare protein bar that tastes good enough to look forward to eating. I’ll absolutely be buying these again.
A**S
The Flavor is there to enjoy. Reasonably priced
DELISHHHH!!! I 1st purchased this on April 3rd, 2026. I'm 71 years old, who wears dentures and has to watch what I eat due to health issues. This Protein bar has everything needed for me to cut back on my sugar intake. Instead of eating candy bars... or spending loads of money on sugarless chocolate... this helps with my cravings. Wearing dentures also limits what I'm able to chew... and so, I can't eat crunchy and definitely nothing with nuts. The flavor is a plus & how fresh it is when I open the pack. I'm not really concerned about it being gluten-free since my doctor never mentioned anything about eating Gluten-Free foods. I enjoy that these Built bars are healthy & the variety is a plus for me. I might buy this again since it's reasonably priced and also because I haven't been able to find a store that carries more than 2 types of variety in a box. So, this purchase was 100% a plus
H**S
Tasty and chewy. Help satisfy that craving and give you protein at the same time.
These are tasty, however, I did not care for the coconut or the strawberry creme. Both had a bad chemical aftertaste. I love the chocolate chip cookie dough. It reminds me of marshmallow Easter bunnies. Cookies and creme was good. I like that they are sweetened with sugar. However, the sucrose will mess with your gut! Don't binge on these. I recommend them if you have someone who will eat the ones you don't like. Too much money to waste. My next order will be more selective.
J**Z
Cookie dough chunk
Sweet Tooth Energy in One Bite 🍫✨ Okayyy this Built Puffs Cookie Dough Chunk bar is giving dessert-but-make-it-protein vibes. The outer chocolate layer looks thick and rich (like actually coated, not that thin barely-there shell), and you can see that soft marshmallowy puff texture underneath. The cookie dough pieces add that little chewy crunch moment that makes it feel indulgent instead of “health snack pretending to be candy.” Texture-wise, it’s soft, fluffy, and slightly gooey in the best way — especially if it’s a little warm. The chocolate coating brings that smooth snap, while the inside stays airy and sweet without being overly heavy. It definitely leans on the sweeter side, so if you love dessert-style protein bars, this one hits. Perfect for when you want something that feels like a treat but still keeps your protein goals in check. Gym bag approved. 🙌
K**R
Tastes great!
Built bar puff protein are the BEST protein bars I have eaten. I have tried all these flavors and like them all. The middle is a “marshmallowy” consistency covered in chocolate. They are not heavy like the bars that are a taffy consistency. I eat a high protein, lower carb diet. These are some carbs but I use them in the late afternoon mostly as a treat. The brownie batter has a rich chocolate flavor that curbs my cravings for a candy bar. Strawberries and cream reminds of a chocolate covered strawberry and the salted caramel is very salty for those that want a salty sweet treat. The other flavors are great too. I like that this variety pack allowed me to try multiple flavors in one box.
Q**X
Great Taste. Don’t be fooled by poor quality packaging.
Don’t be misled by the silly outer box which shows only chocolate and coconut. Inside it actually does have 2 each of these plus 2 each of strawberry, mint, salted caramel and chunky cookie dough. I almost sent it back. Fortunately, I double-checked here first. Thus, learned that the same incorrect, lazy, unimaginative and uninformative outer packing box is show here and hides the actual variety and details inside. There is no mention of the other flavors. No mention even of ingredients (especially the carbs that are indeed present and absolutely should be disclosed!!!) It is even more confusing, because Built does provide exactly this limited 2-type box of only coconut and chocolate filling to sell at Costco (with a much better Costco price!!!). So it seems credible the company is trying to repackage that very limited notion of “variety” for sale on Amazon. Unfortunately, coconut is the ONE flavor they should give up on, and then concentrate on the better ones. One would think that Costco has successfully unloaded enough of the coconut for them to finally let it go — rather than feature it in or on the variety pack. A L L of their other flavors are better tasting than coconut. And I do quite enjoy one of these every day or so to keep my protein intake up. Fix the packaging! Put the details of the ingredients on the outer box!!! Include basic honest disclosure. The strawberry and chunky cookie dough have less protein … why? So these do not maintain even a marginal positive balance for protein over carbs. Unfortunately the chunky cookie dough actually has a NEGATIVE balance with only 15 g of protein and 19 carbs. They could improve this with adding fiber and maintaining more protein than carbs. Lots of options to accomplish that.
W**D
Damaged
Damaged and melted
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