---
product_id: 263627520
title: "Yes!: 50 Scientifically Proven Ways to Be Persuasive"
price: "€ 36.59"
currency: EUR
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reviews_count: 5
url: https://www.desertcart.it/products/263627520-yes-50-scientifically-proven-ways-to-be-persuasive
store_origin: IT
region: Italy
---

# Yes!: 50 Scientifically Proven Ways to Be Persuasive

**Price:** € 36.59
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- **What is this?** Yes!: 50 Scientifically Proven Ways to Be Persuasive
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## Description

Buy Yes!: 50 Scientifically Proven Ways to Be Persuasive by Goldstein PH.D., Noah J, Martin, Steve J, Cialdini PH D, Robert online on desertcart.ae at best prices. ✓ Fast and free shipping ✓ free returns ✓ cash on delivery available on eligible purchase.

Review: Mir hat das Buch sehr viel Spaß gemacht. Es stellt Erkenntnisse des Sozialpsychologie auf eine sehr unterhaltsame Weise da indem es die Ergebnisse der betreffenden Forschung wiedergibt. Hierbei handelt es sich zumeist um Experimente, die in Alltagssituationen durchgeführt wurden und dem Leser vor Augen führen wie verwundbar er selbst vielleicht für solche Phänomene ist. Dieses populärwissenschaftliche Buch ist in 50 Kapitel aufgeteilt, von denen manche aufeinander aufbauen aber jederzeit die Möglichkeit bieten es zur Seite zulegen und bei anderer Gelegenheit wieder aufzunehmen. Die Situationen und Erkenntnisse, die im Buch beschrieben werden, lassen einen anschließend einige Dinge mit anderen Augen sehen und das ein oder andere kann man sogar im Alltag anwenden. Fazit: Zwei Daumen hoch, ich kann jedem der Interesse an der Frage hat warum wir so handeln wie wir es tun dieses Buch empfehlen.
Review: Yes! is a wonderful book written in the spirit of Covert Persuasion and Science of Influence. That means you get the research results without the methodologies and referencing in favor of digestable techniques and strategies with which you can have confidence. Goldstein, Martin and Cialdini first saw success with this book in the U.K. and now here in the U.S. One of the most difficult elements in writing a book about persuasion that doesn't simply review literature and report findings is teaching applicable strategy. Here the authors succeed. Each minichapter weaves about 4 or 5 research bits together to make for a quick five minute read that is generally upbeat, fun and to the point. The authors do a nice job of taking many of the studies which originally didn't have such simple-to-understand results and make them about as simple to get....as it's going to get. Finally there are a number of testable ideas for internet marketers especially when it comes to framing. This is a wonderful little book and a great addition to your persuasion library. Kevin Hogan Author of The Science of Influence The Science of Influence: How to Get Anyone to Say "Yes" in 8 Minutes or Less!

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #92 in Books ( See Top 100 in Books ) #1 in Advertising #1 in Marketing #2 in Social Psychology & Interactions |
| Customer reviews | 4.5 4.5 out of 5 stars (611) |
| Dimensions  | 12.7 x 1.52 x 20.32 cm |
| Edition  | Reprint |
| ISBN-10  | 1416576142 |
| ISBN-13  | 978-1416576143 |
| Item weight  | 1.05 Kilograms |
| Language  | English |
| Print length  | 272 pages |
| Publication date  | 29 December 2009 |
| Publisher  | Free Press |

## Images

![Yes!: 50 Scientifically Proven Ways to Be Persuasive - Image 1](https://m.media-amazon.com/images/I/715LlHgNwQL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Review
*by Z***N on 26 June 2013*

Mir hat das Buch sehr viel Spaß gemacht. Es stellt Erkenntnisse des Sozialpsychologie auf eine sehr unterhaltsame Weise da indem es die Ergebnisse der betreffenden Forschung wiedergibt. Hierbei handelt es sich zumeist um Experimente, die in Alltagssituationen durchgeführt wurden und dem Leser vor Augen führen wie verwundbar er selbst vielleicht für solche Phänomene ist. Dieses populärwissenschaftliche Buch ist in 50 Kapitel aufgeteilt, von denen manche aufeinander aufbauen aber jederzeit die Möglichkeit bieten es zur Seite zulegen und bei anderer Gelegenheit wieder aufzunehmen. Die Situationen und Erkenntnisse, die im Buch beschrieben werden, lassen einen anschließend einige Dinge mit anderen Augen sehen und das ein oder andere kann man sogar im Alltag anwenden. Fazit: Zwei Daumen hoch, ich kann jedem der Interesse an der Frage hat warum wir so handeln wie wir es tun dieses Buch empfehlen.

### ⭐⭐⭐⭐⭐ Review
*by K***N on 5 June 2008*

Yes! is a wonderful book written in the spirit of Covert Persuasion and Science of Influence. That means you get the research results without the methodologies and referencing in favor of digestable techniques and strategies with which you can have confidence. Goldstein, Martin and Cialdini first saw success with this book in the U.K. and now here in the U.S. One of the most difficult elements in writing a book about persuasion that doesn't simply review literature and report findings is teaching applicable strategy. Here the authors succeed. Each minichapter weaves about 4 or 5 research bits together to make for a quick five minute read that is generally upbeat, fun and to the point. The authors do a nice job of taking many of the studies which originally didn't have such simple-to-understand results and make them about as simple to get....as it's going to get. Finally there are a number of testable ideas for internet marketers especially when it comes to framing. This is a wonderful little book and a great addition to your persuasion library. Kevin Hogan Author of The Science of Influence The Science of Influence: How to Get Anyone to Say "Yes" in 8 Minutes or Less!

### ⭐⭐⭐⭐⭐ Review
*by A***R on 26 June 2019*

Wish I had more time to read it! There are great examples within.

## Frequently Bought Together

- Yes!: 50 Scientifically Proven Ways to Be Persuasive
- Pre-Suasion: A Revolutionary Way to Influence and Persuade
- Influence, New and Expanded: The Psychology of Persuasion

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*Product available on Desertcart Italy*
*Store origin: IT*
*Last updated: 2026-01-31*