---
product_id: 253649365
title: "American Crew Forming Cream for Men - 1.7 oz"
brand: "american crew"
price: "€ 1.07"
currency: EUR
in_stock: false
url: https://www.desertcart.it/products/253649365-american-crew-forming-cream-for-men-1-7-oz
store_origin: IT
region: Italy
---

# Sucrose conditions & moisturizes hair Water-based formula for easy washout Lanolin wax for flexible, movable hold American Crew Forming Cream for Men - 1.7 oz

**Brand:** american crew
**Price:** € 1.07
**Availability:** ❌ Out of Stock

## Summary

> ✨ Sculpt your style, not your schedule.

## Quick Answers

- **What is this?** American Crew Forming Cream for Men - 1.7 oz by american crew
- **How much does it cost?** € 1.07 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.it](https://www.desertcart.it/products/253649365-american-crew-forming-cream-for-men-1-7-oz)

## Best For

- american crew enthusiasts

## Why This Product

- Trusted american crew brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Healthy Hair Boost:** Sucrose deeply conditions and moisturizes for a fuller, thicker look.
- • **Effortless Clean-Up:** Water-based formula shampoos out easily—no residue, no fuss.
- • **Flexible Hold, All Day:** Lanolin wax delivers a natural, movable hold that adapts with you.
- • **Universal Style Solution:** Perfect for all hair types—your go-to for polished, professional looks.
- • **Natural Shine, Zero Weight:** Enhances hair’s natural shine without heaviness or greasiness.

## Overview

American Crew Forming Cream is a water-based styling cream designed for men seeking medium hold with flexibility. Infused with lanolin wax and sucrose, it conditions and moisturizes hair while providing a natural shine and thicker appearance. Easy to wash out and suitable for all hair types, this 1.7 oz cream is a staple for professional, polished looks.

## Description

Provides medium hold & flexibility to sculpt hair Conditions & moisturizes hair shaft for a healthy look Easy to wash out without leaving residue on hair Makes your hair look thicker & fuller with a natural shine Perfect for all hair typesTo use: Apply the foam to hand palms & distribute evenly throughout damp or dry hair

## Features

- Water Based: Shampoos out easily without residue.
- Lanolin Wax: Humectant that provides movable hold.
- Sucrose: Conditions and moisturizes hair.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B000KEIPC6 |
| ASIN  | B000KEIPC6 |
| Batteries  | AA batteries required. |
| Best Sellers Rank | #26,868 in Beauty ( See Top 100 in Beauty ) #190 in Hair Styling Creams & Lotions |
| Brand Name | American Crew |
| Customer Reviews | 4.5 4.5 out of 5 stars (17,934) |
| Customer reviews | 4.5 4.5 out of 5 stars (17,934) |
| Date First Available  | 6 August 2012 |
| Global Trade Identification Number | 00738678002711 |
| Hair Type | All |
| Is Discontinued By Manufacturer  | No |
| Item Form | Cream |
| Item Volume | 3 Milliliters |
| Item Weight | 1.36 kg |
| Item model number  | 110017 |
| Liquid Volume | 85 Milliliters |
| Manufacturer | American Crew |
| Manufacturer  | American Crew |
| Material Type Free | Dairy Free |
| Number of Items | 1 |
| Product Benefits | Shine |
| Product Dimensions  | 7.32 x 7.32 x 7.32 cm; 1.36 kg |
| Scent Name | Great Scent |
| UPC | 077344766404 738678002711 |
| Unit Count | 85 Grams |

## Product Details

- **Hair type:** All
- **Liquid volume:** 85 Milliliters
- **Material type free:** Dairy Free
- **Product benefits:** Shine
- **Scent:** Great Scent

## Images

![American Crew Forming Cream for Men - 1.7 oz - Image 1](https://m.media-amazon.com/images/I/61BiVqQzvjL.jpg)
![American Crew Forming Cream for Men - 1.7 oz - Image 2](https://m.media-amazon.com/images/I/61FM0HPZlFL.jpg)
![American Crew Forming Cream for Men - 1.7 oz - Image 3](https://m.media-amazon.com/images/I/61HMv28nJjL.jpg)
![American Crew Forming Cream for Men - 1.7 oz - Image 4](https://m.media-amazon.com/images/I/61ww1i37tXL.jpg)
![American Crew Forming Cream for Men - 1.7 oz - Image 5](https://m.media-amazon.com/images/I/61G+ZHXuLnL.jpg)

## Questions & Answers

**Q: Can I use these products in children ?**
A: I wouldn't suggest using this product "in" children. Although I don't see a problem with using it "on" their hair...

**Q: Can you wash this only with water or you need to use shampoo?**
A: It washes out with quite a bit of water so I would suggest a mild shampoo if you use a significant amount of this product in your hair. As an alternative, you can skip the shampoo and use conditioner on damp hair with a rinse after to clean most if not all of it out. I have thinning hair myself and have found this alternative to work quite well instead of using shampoo every day which strips your hair to some degree.

**Q: I have thick wavy medium length hair. Will this work to keep it back?**
A: I'm not sure what you mean by "keep it back".  What it does for me is gives me lots of body.  I have very baby-fine hair, so that's why I use it.  If you already have thick wavy hair, I don't think you'll want to use this.

**Q: American crew: bought 2 containers of forming cream. clearly different contents. one is like hand lotion. counterfeit? or new formula? it's horrible.**
A: Umm yah that’s fine. When you put on your hair add a little bit water mix it in your hand and then put it on your hair

## Frequently Bought Together

- American Crew Men's Hair Forming Cream (OLD VERSION), Like Hair Gel with Medium Hold & Medium Shine, 3 Oz (Pack of 1)
- American Crew Men's Hair Forming Cream, Like Hair Gel with Medium Hold & Medium Shine, 3 oz
- American Crew Men's Grooming Cream, Like Hair Gel with High Hold & High Shine, 3 oz

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---

*Product available on Desertcart Italy*
*Store origin: IT*
*Last updated: 2026-05-12*