I need a very very pale pink. Will this soft pink do that?

Yes. Add in small increments to get the desired color.

Can you add this to whipped cream with out changing consistency and/or taste???

Yes you can. I've often done pink whip cream for my daughter's pancakes.

Can I use Soft Pink to color cake batter?

You sure can!! Little goes a long way

Americolor Soft Gel Paste 4 5 Ounce Soft Pink

Fully operational. Shipping worldwide, on schedule.Duty & taxes paid at delivery

Help Track order

Account Cart

Fully operational. Shipping worldwide, on schedule.Duty & taxes paid at delivery

Help Track order

Account Cart

Buy anything from 5,000+ international stores. One checkout price. No surprise fees. Join 2M+ shoppers on Desertcart.

€ 21.29

Duties & taxes included

In stock

Sold byAmazon ItalyDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

Buyer Protection · Full refund if your order doesn't arrive as described.

Desertcart purchases this item on your behalf and handles shipping, customs, and support to Italy.

Secure transaction

Description

🌸 Color your creations with confidence and flair!

EFFORTLESS DISPERSION - Water-based gel formula disperses instantly, so you use less color and get more impact.
NO WEEPING NO HARDENING - Keeps your creations smooth and perfect without any unwanted texture changes.
KOSHER PROUDLY AMERICAN - Certified kosher and crafted in the USA for trusted quality and ethical standards.
VIBRANT LONG LASTING COLOR - Experience the strongest, most vivid soft pink that won’t fade or separate.
PRECISION CONSISTENCY EVERY TIME - Batch-to-batch uniformity ensures flawless results for every project.

Americolor Soft Gel Paste in Soft Pink delivers unmatched coloring strength with a consistent, water-based gel formula that disperses immediately without separating or hardening. Certified kosher and made in the USA, this 4.5-ounce paste is designed for serious decorators seeking vibrant, reliable results every time.

Specifications

ASIN	B000VTDFB6
Age Range Description	All Ages
Best Sellers Rank	#63,856 in Grocery & Gourmet Food ( See Top 100 in Grocery & Gourmet Food ) #351 in Food Coloring
Brand	AmeriColor
Brand Name	AmeriColor
Color	Soft Pink
Customer Reviews	4.7 out of 5 stars 427 Reviews
Diet Type	Kosher
Formulation Base	Water-Based
Global Trade Identification Number	00680218002326
Item Form	Gel
Item Weight	5.12 ounces
Liquid Volume	4.5 Fluid Ounces
Manufacturer	Americolor
Model Number	AM 232
Number of Items	1
Number of Pieces	1
Part Number	A203-Sk2
Size	4.5 Ounce (Pack of 1)
Specialty	Kosher
UPC	680218002326
Unit Count	4.5 Ounce

Reviews

B**E

Never disappointed

Always happy with americolor! This is a beautiful shade!

14.08.2025

G**E

Great color and Value!

Great color ! Very good quality! Plenty of uses!

24.08.2024

L**!

The color is perfect

Bought this for a princess cake. Wanted a soft pink and the color is perfect!

3.08.2024

M**Y

Great colorings!

Great coloring for my cookie icing with no after taste. Would recommend to others.

6.05.2021

J**N

I love this!!

I needed extra for my cake color and this was perfect

13.08.2023

M**A

Loved

You couldn’t even tell there was food coloring, it didn’t taste funny! It was perfect

22.05.2020

S**R

Horrible flavor!

BEWARE!! Gave my cupcakes a horrible flavor. Could smell it as they were baking. Couldn’t use them, it was SO bad! And they will not allow more to return it or get a refund!!! TOTALLY LOST MY MONEY!!!

31.03.2026

M**N

Love❤️

It’s easy to use. Beautiful color. I love it.

4.09.2020

Common Questions

Are the products genuine and authentic?+

Yes, all products are sourced directly from authorized retailers in the US, UK, UAE and India. We maintain strict quality control processes and verify each product before shipping. All items come with applicable manufacturer warranties and are covered by our standard return policy.

How long does delivery take and is it reliable?+

Delivery times vary by destination country, typically ranging from 3-9 business days. Each order is fully trackable through our system. We handle all customs clearance and use reliable courier partners for last-mile delivery. You'll receive regular updates about your order status via email and our app.

What is Desertcart? Is it safe to order from?+

Desertcart is an international e-commerce platform operating since 2014. We securely process thousands of orders globally each day. Every product goes through our quality verification process before delivery, and we provide end-to-end order tracking, 24/7 customer support, and a comprehensive returns policy to ensure a safe shopping experience.

How is product pricing calculated?+

Our prices include the product cost, international shipping, import duties, customs clearance, and local delivery charges. We handle all customs and import procedures, ensuring there are no hidden fees upon delivery. PRO members receive additional benefits including free shipping.

Trustpilot

TrustScore 4.5 | 7,300+ reviews

Neha S.

Excellent communication throughout the order process. Product is perfect.

2 weeks ago

Suresh K.

Very impressed with the quality and fast delivery. Will shop here again.

4 days ago

View all Trustpilot reviews